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Why Am I Following You, Anyway?

Ever wonder what exactly prompts you to like a company on Facebook or follow them on Twitter?  I’ve always wanted to know why we following brands on social media, what drives us to want to be connected...

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Is there room for new social media platforms?

Currently we have five important social media platforms: Facebook, Google+, LinkedIn, Twitter, FourSquare. They have a lot of users and more and more information is shared than ever. However, is there...

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